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EAU CLAIRE & STRUM, Wis. (WEAU) — Next to her bells dress, a brawl dress is accepted as the additional best admirable clothes a babe will anytime wear. But afore you go arcade for that dream dress this brawl season, parents and daughters may appetite to watch out for scammers.

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Linda Baxa, the buyer of Marry-Go-Round in Strum, said she’s heard the abhorrence belief before.

“Last year we had a babe who did like a dress here, who did go home and ordered it online. She was one of the few who came aback and said ‘I’m apologetic but wow that was a mistake’ and she showed us the account on her phone, the dress was annihilation like the photo, artlessly annihilation like it,” said Baxa.

It’s a allurement Chi-Hi inferior Hope Perry hopes to avoid. She was out arcade with her mom for a brawl dress at ‘The Dress’ in Eau Claire.

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“I’m attractive for a brawl dress, article actual sparkly and bright and actual aloof elegant,” said Perry. “And see what would be best on me instead of aloof attractive online.”

Perry said it makes her feel bigger aloof alive she can try on the dresses and booty a dress home the aforementioned day. She additionally gets to acquaintance the anniversary of brawl dress arcade with her mom.

“I anticipate brawl is a already in a lifetime moment,” said Baxa. “We aloof don’t appetite to add any negatives, like it came the day afore brawl or it wasn’t what is anticipation it was activity to be. Back you try on a dress and you buy that dress, you booty that out of the blueprint and you can adore the blow of your arcade and beard dos and tanning and nails and all the things we do to accept a admirable prom.”

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We were able to acquisition a “fraud” dress aloof by Google analytic “cheap brawl dresses.” It brought us to FabPartyDress.com. Baxa acclaimed one of the 2014 18-carat Mori Lee clothes at her abundance retails from $450 to $500. The artist creates three altered colors. On FabPartyDress.com, you can see the aforementioned copyrighted photo acclimated on Mori Lee’s website. The dress goes for $185 and comes in 28 altered colors. Baxa said if it’s too acceptable to be true, it apparently is.

Baxa said unless Mori Lee is acceptance the abundance to backpack its 18-carat item, application the copyrighted photo of the dress is illegal.

If you do appetite to buy a dress online, you can analysis the store’s angary by activity to the designer’s website and seeing if the abundance is listed as one of its carriers.

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Just aftermost month, a U.S. commune cloister disqualified that it’s actionable for companies to adulterate themselves by application copyrighted photos and affairs illegal, counterfeit products. It shut bottomward added than 1100 websites.

“What this agency for the customer is a bit of a accident now because any website can now be included in the ruling. So if you put money bottomward on a dress area the account is a copyrighted photo, you can lose all of your money because it is actuality bedeviled by the government and the websites are actuality shut down. You will accept no recourse for accepting your money back,” said Baxa.

Fake dresses can be calmly spotted. Baxa said typically, these websites are China based and the dresses are usually fabricated of bargain fabric, admeasurement and blush will be off, and the beading and architecture will be absolutely wrong.

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An aboriginal dress additionally comes with tags sewn assimilate the garment, hangtags and be abiding to analysis the spelling of the artist on the tag as well.

To atom a counterfeit website, Baxa said to analysis the “About Us” section. Look for a account of the storefront, see if an owner’s name is listed or a manager’s name.

And apprehend the reviews. If the English sounds broken, it’s acceptable a con. Like this one we begin on FabPartyDress.com:

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“Reply by FabPartyDress 2013-08-18 01:20Dear Customer,

Wow,It’s absolutely a abundant amusement to apprehend the acceptable account from you. As you like it,pls attentive accelerate us some pictures to share,we will accord 20 advertisement to you for free.Is that okay?thanks!

Nice shopping”

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“We’re aloof absolutely adjoin the abomination of application a photo and misrepresenting and again sending you article that will abort you for prom, back we would adulation the befalling to accomplish you blessed and accelerate you to brawl in a admirable dress,” said Baxa.

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